Hello,

I always find it fascinating which episodes get the most listeners.

Is it the topic?

Is it the guest?

Is it the promotion?

So many variables!

Looking at our top 5 most listened to episodes of 2025 on Keep Optimising it’s pretty clear it’s a combination of all 3…

1️⃣ Aggie Meroni with “Meta Ads: Top 5 Meta Ads Mistakes to Avoid (episode 242)”

2️⃣ Lisa Wendland, MBA with “Customer Acquisition: Mastering the 4 Steps to GEO Success and Winning More AI-Driven Traffic (episode 288)”

3️⃣ Sam Wright, with “SEO: Navigating the ChatGPT Shopping Landscape for eCommerce Success (episode 264)”

4️⃣ Becky Hopkin & Jonny Hyams, with “Google Ads: The 5 Dos and 5 Don’ts of PMax Optimisation (episode 259)” Also our number 1 on Spotify last year

5️⃣ Wesley Hartley, with “Pre-Q4: The Silent Killer of eCommerce Profits: Fix Your Tracking Before Peak (episode 277)”

Congrats to all 6 of you, and thanks for bringing such great advice to the show.

Clearly, from these 5 topics, we can see that what everyone’s interested in is:

No surprises there 🤣

Which is why we’ll be covering these again this year!

Our SEO/GEO series for 2026 is now all live so you can dive straight into that. Meta Ads we’ve just started planning (so if you’d like to be a guest let me know via the form), and we’ll be doing Google Ads a little later this year.

Keep Optimising!

Chloe

Podcast Host, Author, and now... Chief Success Strategist @ Emetko Media

We need your best marketing tip.

Submit here

We’re pulling together an ebook of 300 excellent eCommerce marketing tips to celebrate Keep Optimising hitting this milestone.

We’ve already invited ALL the past guests of the show to submit their tips, and now we need to hear from you, the listeners and eCommerce marketers.

Luke and I could have chatted about eCommerce strategies and growth for hours! I think we’ll definitely be getting him back on the show.

He is VERY clear on his role at Valentte, how to get the best out of the business and the team, and shares some fascinating ways he’s sharing knowledge and using AI to upskill his team too.

This one WILL 100% get you thinking.

Find the show on all the top podcast players including Apple Podcasts, Spotify, and YouTube.

You can also find the notes and listen on the website, just click here for this week's new episode.

Have you read Chloe's most popular book yet?

Well, now's a good a time as any to grab a copy.

Available in paperback, hardback, audiobook, and ebook.

Grab your copy now!

Gareth Cummings is the CEO at eDesk, the AI powered customer support helpdesk for eCommerce. Used by eCommerce stores around the world, their client CarParts has just been named in USA Today’s list of America’s Best Customer Service 2026.

In this episode, Gareth explains how eCommerce brands can use customer service, AI, and automation to increase conversion rates, improve retention, and turn support teams into profit-driving growth engines.

Watch to hear:

From our top 5 we know that you were super into understanding all things AI Search and SEO and GEO last year… and it’s no different in 2026.

Our full five episode masterclass on the latest SEO and GEO advice is now live - so why not go and swot up on it all over Easter?

Find the show on all the top podcast players including Apple Podcasts, Spotify, and YouTube.

You can also find the notes and listen on the website.