Hello {{first_name | there}},

From a tiny idea in 2019 to THREE HUNDRED EPISODES!

Our celebration mega-episode is now live.

14 stellar marketing experts are sharing their best tip about how to grow an eCommerce store in 2026.

We've got everything from tracking to branding, and easy hacks to massive strategies.

Huge thanks to Amy Budd, Anna Wilson, Charlie Semmence, Dan Bond, Dan Coleman, Eric Sheinkop, Fiona Thompson, Jaye Cowle, Lucy Bloomfield, Roman Petrochenkov, Sam Wright, Stephen Honight AND Taras Talimonchuk.

And if you've counted and gone... there's only 13 there... well I'm number 14! Couldn't not share my own advice in this one.

So get listening here:

‍🍏 On Apple

‍🦒 On Spotify

Just search 🔎 "Keep Optimising"

And thanks to all our listeners, sponsors, and past guests for getting us this far.

Keep Optimising!

Chloe

Podcast Host, Author, and now... Chief Success Strategist @ Emetko Media

We need your best marketing tip.

Submit here

We’re pulling together an ebook of excellent eCommerce marketing tips to celebrate Keep Optimising hitting this milestone.

We’ve already invited ALL the past guests of the show to submit their tips, and now we need to hear from you, the listeners and eCommerce marketers.

We want to learn a bit more about you and your eCommerce world - so welcome to our brand new “Poll time” section of the newsletter - just click to vote.

This week we’ve got one of our “let’s chat to our old guests to celebrate 10 years of the podcast” episodes.

And this time it’s a REALLY old guest - Nathan was one of our first fifty guests. On the show long before the Covid bump, the post-covid slump, AI, and back when Facebook Ads were brilliant.

Our original chat stuck with me for years, and often mentioned his business in my keynotes - so it was great to catch up and find out what’s been happening.

Find the show on all the top podcast players including Apple Podcasts, Spotify, and YouTube.

You can also find the notes and listen on the website, just click here for this week's new episode.

This one is Chloe's book that's most focused on CRO and customer journey.

Full of customer behaviour fundamentals, it's well worth a read.

Available in paperback, audiobook, and ebook.

Grab your copy now!

I’m chatting to the brilliant ad strategist Amy Budd all about what it takes to really grow an eCommerce store after all the changes and challenges of the last few years.

She’s sharing her 3 pillars of creative to beat the attention recession, and it’s a chat that’s full of both big picture strategy and super practical tips.

You don’t want to miss this one.

Find the show on all the top podcast players including Apple Podcasts, Spotify, and YouTube.

You can also find the notes and listen on the website.