It's new Keep Optimising Episode Day!

Time to improve your marketing with our latest interview.

Our Current Masterclass is…

It’s time to talk about Growth.

About how the path to achieving growth in your business has changed dramatically over the last few years.

Increased competition, massively changing algorithms, it’s like the whole playbook got ripped up and we’re all rushing to catch up.

In these 5 episodes, we’ll share the new playbook with you.

Plus, we’ve got our 300th Episode celebration packed with tips to grow your store.

What’s this week’s episode about?

14 Top Tips for eCommerce Store Growth

To celebrate our 300th episode, we’ve brought together 13 expert guests and asked them one powerful question: 

“What’s your top tip for eCommerce growth right now?” 

The result? A fast-paced, insight-packed episode covering everything from brand building and data foundations to popups, promotions, and performance marketing.

Here’s our guest line-up for this special episode:

  1. Dan Coleman from Coleman Marketing

  2. Amy Budd from Launch

  3. Jaye Cowle from Launch

  4. Lucy Bloomfield from Magic Marketer

  5. Stephen Honight from The LM07 Agency

  6. Sam Wright from Blink

  7. Charlie Semmence from Leaf Signal

  8. Roman Petrochenkov from Carwow

  9. Anna Wilson from Key Ascent

  10. Fiona Thompson from LoyaltyLion

  11. Dan Bond from RevLifter

  12. Taras Talimonchuk from Claspo

  13. Eric Sheinkopf from The Desire Company 

  14. (and of course) Chloe Thomas, Keep Optimising Podcast

Listen Now:

You can find the show on all the top podcast players including Apple Podcasts, Spotify, and YouTube.

OR just search 'Keep Optimising' on your favourite podcast app.

Don't forget to follow when you find us.

You can also find the notes and listen on the website, just click here for this week's new episode.

Key timestamps to dive straight in:

[02:45] Dan Coleman “What right do I have to expect consumers to spend their money with me?" 
[03:48] Amy Budd “Capturing clicks to build brand memory" 
[05:21] Jaye Cowle “drop Brand, use Reputation instead" 
[07:07] Lucy Bloomfield “Buying the person customer trust" 
[08:31] Stephen Honight “Sorting product data" 
[08:55] Sam Wright “Taxonomy" 
[11:16] Charlie Semmence “Fixing conversion tracking" 
[12:21] Roman Petrochenkov “Get your data and tracking foundations right”
[13:01] Anna Wilson “Understand your unit economics”
[14:32] Fiona Thompson “Don't rely on discounts to secure repeat purchases”
[15:10] Dan Bond “Optimize your email signup”
[16:28] Taras Talimonchuk “Build pop up systems around user intent”
[19:51] Eric Sheinkopf “Do not wait until everything is perfect”
[20:42] Chloe Thomas “Keep Optimising”

Episodes you may have missed

  • Beat the Attention Recession with Creatives with Amy Budd

  • Rank better in Google with Helpful Content from Amanda Walls

  • Category Pages: What Works, What Doesn’t with Liv Day

Thanks to our Topic Sponsors:

Growing Brands with Performance Marketing – Launch | B Corp

If your spend keeps climbing but growth has flatlined, you’re not alone.

Many scaling eCommerce brands have hit a wall, and doing more of the same isn’t the answer.

The performance marketing experts at Launch have built the Seven Levers of Growth diagnostic framework that pinpoints what’s holding your business back.

Want to find out where you stand against your competitors?

It takes five minutes and you’ll get an instant benchmark report across the seven areas that drive real growth. Take it now, and see what’s really going on.

Want to advertise to our audience? click here

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