It's new eCommerce MasterPlan Episode Day!

Time to wrap your ears around our latest interview.

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Guest = Yaël de Keijzer AND Anna Atmis, Doofinder

Yaël de Keijzer and Anna Atmis are from Doofinder. Doofinder has been helping eCommerce brands improve product discovery and search experiences for over 15 years. Today, more than 10,000 online stores worldwide use the platform to create faster, smarter, and more intuitive shopping experiences through AI-powered technology.

What are we talking about?

5 Big Wins You Get with an AI Shopping Assistant

In this episode, Yaël and Anna break down how AI shopping assistants are changing the eCommerce experience for both brands and customers.

From improving product discovery and increasing conversions to uncovering hidden customer insights, this conversation is packed with practical ideas for eCommerce businesses looking to grow smarter with AI.

Hit PLAY to hear:

  • 1️⃣ How AI shopping assistants close the eCommerce “finding gap” and recover lost sales 

  • 2️⃣ The smarter way to upsell and cross-sell without frustrating customers 

  • 3️⃣ How your store can keep selling and answering questions 24/7 

  • 4️⃣ Why “no results” searches could reveal your next biggest sales opportunity 

  • 5️⃣ How AI shopping data can uncover UX issues, product gaps, and growth opportunities  think  

Listen Now:

You can find the show on all the top podcast players including Apple Podcasts, Spotify, and YouTube.

OR just search 'eCommerce MasterPlan' on your favourite podcast app.

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You can also find the notes and listen on the website, just click here for this week's new episode.

Key timestamps to dive straight in:

[05:48] Using AI tools effectively
[07:14] Closing the eCommerce Finding Gap
[11:14] Optimizing cross-sell strategies
[14:08] Using AI to boost sales
[18:10] Importance of integrated AI in eCommerce
[22:00] AI in everyday shopping
[25:01] Finding your ideal customer
[26:37] Listen to Yaël and Anna’s Top Tips!
[34:02] Episode sponsored by Doofinder. Grab their 15-day trial at Doofinder.com! 

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  • Steve Willicott of Uncle Matt’s Hats shows how storytelling and UGC can turn customers into loyal fans.

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